You're Writing Your Business Book Wrong with Josh Bernoff
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Ghost Writing in the Pro Show
The last big topic I want to cover here is marketing. It really is like the biggest mistake people make. They put all of their energy into writing and then they give up. And in every writing process, especially with traditional publishers, but the same goes with hybrid publishers and even self publishing,. There is a time period when you have turned in the manuscript that you're waiting before the actual book comes out while they're producing pages and getting it printed. Time to plan your promotion.
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