24min chapter

The Art of Charm cover image

How Evolutionary Forces Impact Your Success | Kristian Rönn

The Art of Charm

CHAPTER

Evolving Ethical Choices

This chapter follows the speaker's transformative journey from ethical vegetarianism to launching a business focused on achieving net-zero carbon emissions. It explores the implications of short-term thinking on long-term outcomes, particularly in technology and organizational behavior. By examining the 'Darwinian trap,' the chapter highlights the importance of aligning metrics and incentives to promote cooperative and ethical conduct in competitive environments.

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