Halo top does so brilliantly is tap into American's love of binging. This writer goes on to say that she doesn't blame the creators of halo top for that love of binged and I'm like, no, of course you can't pin it all on these two guys,. But it doesn't seem frankly very ethical to me. And this quote really sort of encapsulated the ways in which the line gets blurred between dieting and disorder eating.