Why You Shouldn't Use Story in Your Marketing

i would love for you to make the case as to why this is such an important part of marketing. For sure, there are some marketers listening right now that are not using story in their marketing. The masses are the media, and they have such great b s monitors, they can see right through that. When you tell a story, it's about putting your audience at the centre of that story. Andtow it's becoming a very popular rule of thumb now, is your story is not about your bram but it's about your audience.