39 Derek Halpern: Simple (Yet Powerful) Strategies to Rapidly Grow Your Online Business
The School of Greatness
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The Key to Building an Online Business Is Managing Perception
The key to building an online business and generating sales is managing perception. "I knew that if I was going to get in the expert space ... people would have to view me as an expert first," says founder of social media site Social Triggers, John Defterios. In order to build a blog, you have to give people a reason to read your blog,. And that reason has less to do with how good you are and more to do withHow good people think you are."
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