How Do You Share the Information That Gets Created in the Ansari X Prizes?

The prizes cause an instigation. They hopefully change a public paradigm and then the marketplace will hopefully take it from there once there's a proof of concept. We're in constant discussions with television networks about behind the scenes following that we are focused on helping the teams promote themselves to the industry. Next question please, right over here. Yeah, can you discuss how a prize process compares to other financial leveraging processes as far as how it affects how one can influence the regulatory system? Absolutely, great question. So prizes have a way of driving regulation in their wake.