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Chris Williamson | The Power of Building Influence, Authenticity, & Connection

The GaryVee Audio Experience

CHAPTER

Trends in Content Creation and Social Media Dynamics

This chapter examines the current landscape of content creation, emphasizing the shift towards vertical video and personal styles of communication. It reflects on the growth of platforms like Substack, the evolution of social media, and the influence of key figures like Ev Williams. The speakers discuss the importance of understanding audience dynamics across various platforms, the need for adaptability in content strategy, and the impact of emerging technologies on future content creation.

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