The Positives of Name Changes in Acquisitions

CNN's Jarrett Bellini says he doesn't understand why Mark Zuckerberg would want to change the name of his social media site. "I'm honestly the moment when people can just sort of buy $45 billion media companies and then start, you know, retweeting conspiracy theories" He asks: What positive could it be that he gets to start fresh?Bellini: The downside here is exponentially greater. But Mark Zuckerberg was smart enough to go.