Entrepreneurial Beginnings and Evolution

In this chapter, the speakers explore the genesis of their relationship and how it transitioned into a collaborative business venture, fueled by their shared visions and personal experiences. They discuss the impact of COVID on their lives and entrepreneurial pursuits, including the launch of a preppy apparel brand that reflects their lifestyles. The conversation emphasizes the importance of planning, financial management, and understanding customer demographics as they navigate the complexities of starting a business.

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