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Episode 17: Partner Up with Stephen and Erin Pope

Chris Sells His Soul

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How to Handle Objections in Your Sales Calls

Stephen Aaron: The best place to handle objections is not in a sales call. He says if you lose a deal because somebody shot you down with an objection, go make a piece of content about that objection. "If your product is the best because it makes people happy ... then you need to get that on video and let people see it"

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