Crowdfunding platform Indiegogo has helped fund over 925,000 entrepreneurial ideas. CEO Becky Center talks to Dejor Wollert about the sweet spot that crowd funding caters to. She also explains how praising the failure can set entrepreneurs up for success.
So, you’ve got an idea. But how do you get the backing to make your big dream a reality?
Becky Center is the CEO of Indiegogo, an online crowdfunding platform that’s helped over 800,000 entrepreneurs bring their ideas to life. Deidre Woollard caught up with Center to talk about:
- How tighter lending environments lead to entrepreneurship booms
- What drives backers to participate in funding campaigns that pay off in rewards rather than equity
- And how the laboratory-like nature of crowdfunding can help predict “the next big thing” before it goes mainstream
Host: Deidre Woollard Guest: Becky Center Producer: Mary Long Engineer: Rick Engdahl
Learn more about your ad choices. Visit megaphone.fm/adchoices