How to Engage With External Key Opinion Leaders to Create Demand for Our Product

In two thousand 17 we er i was managing the segment of children's hospitals. And there were key people inside f the industry, robbed de blasty at seattle children's hospital. There's a couple of people that are the key opinion leaders. They have big social followings. Some of them use our products, and some of tem don't. We would sponsor them to do a virtual event with us,. And so it o'd be like me interviewing somebody at did a quinical trial about our product.