Marketing for Now Featuring United Airlines, Perdue Farms, GWI, EY Consulting, LinkedIn, McCormick & Company, Sanofi and CBRE.
The CMO Podcast
Innovative Marketing Leadership
This chapter features a chief marketing officer discussing their unconventional marketing strategies influenced by their background in business and economics. The conversation highlights the importance of data-driven decision-making, the growing needs of older demographics, and the necessity of thoughtful, long-term planning in successful brand positioning.
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