1min chapter

This Week in Startups cover image

BuzzFeed vs Gawker, AI’s impact on the future of media, and more with Semafor’s Ben Smith | E1733

This Week in Startups

CHAPTER

The Power of Storytelling on Social Media

A lot of the stories around Trump and Russia, like it just became this thing where every piece of evidence became more proof. One of the best stories we ever did that totally bombed for traffic was soon after the Cambridge Analytica story. The narrative, you know, both sides seem to have a narrative. And let's be honest, if you pick a side, like the New York Times went further left, Fox, obviously Murdoch only cares about bottom line.

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