"I have to work myself up into a lather before I sit down to write," he says. "The biggest question is, is this worth a book? Like, is it urgent enough?" The author's office was burglarized three weeks after his piece on Iranian dissidents appeared in the New York Times Magazine.
No — but he does have a knack for stumbling into the perfect moment, including the recent FTX debacle. In this installment of the Freakonomics Radio Book Club, we revisit the book that launched the analytics revolution.