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Greg McKeown on Prioritizing What Matters Most

Elevate with Robert Glazer

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Protect the Asset

The first asset to go is your most important one. I have a friend who became an entrepreneur of the year for Ernst & Young. One day he comes home from one of these global trips that he'd been on and he's asleep. And he just, there's like a gunshot goes off and he sits right up in bed with a gunshot. He looks around, what, no, everyone else is still asleep. Well, it happens again a couple of days later; then it happens one day through in the middle of the day,. The first thing to go if you're exhausted, the first thing toGo if you only had four hours of sleep the night before? That's the first

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