Scaling a Culture Change

Would you rather that your attention were a resource freely directed toward your interests, or a measure of how many ads can be propelled into your eyeballs in a single session? Our attention has been commodified, and an entire industry is trying to wring out every possible instance of it. D. Graham Burnett, a professor of history at Princeton, and experiential organizer Peter Schmidt are two of the spokespeople of ATTENSITY!: A Manifesto of the Attention Liberation Movement. This week, Adam sits with Graham and Peter to talk about attention, and how to take it back. Find the Friends of Attention's book at factuallypod.com/books

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