5min chapter

The Gray Area with Sean Illing cover image

Ben Thompson on how to make it in media in 2016

The Gray Area with Sean Illing

CHAPTER

Is Facebook Really the Great Ad of This Generation?

Monlher: Facebook is a space where nobody really knows what to do with it yet. There's very rarely, not never, but esonly rarly great brand advertising on the site. He says that in a world where you're facebook owns the more valuable space, people who do content actually sell their expertise doing content. Monlher: Good journalism is not about having this artificial separation between editorial and advertisement.

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