Learn to Media Buy Like a CFO
Ecommerce Playbook: Numbers, Struggles & Growth
00:00
Is Revenue and Profit the Right Metric for Your Business?
It's easy maybe to lose sight of the fact this is actually an asset that is returning significantly for you after a certain period. So, well, so I would say that it is the right metric to look at if you have the longest view of ownership of your business. But there's still our good returns that warrants continued investment and scaled investment with delayed or latent value capture.
Transcript
Play full episode
