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S1 EP7: Subscription Vs Advertising With Nathan Baschez, Every

Perpetual

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Is There a Difference Between Free and Paid Content?

The key question is, does stability in the compounding nature of auto recurring subscriptions outweigh the extra growth you get from having more stuff be free? There's obviously scale of advertising. Industry dive as a good example. They bootster up a hundred million dollars in revenue this year. Like, industry dive is twice the size of athletic and revenu like that. And no one knows them because theyre ad base. It's not like a sexe business. So, like yot, i think thek question of scale and profit, like, thats what makes it interesting.

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