TechCrunch Daily Crunch cover image

Netflix is building its own ad server

TechCrunch Daily Crunch

00:00

Netflix's Strategic Move into Personalized Ad Experiences

Exploring Netflix's shift towards personalized ad experiences through deep consumer research, aiming to offer storytelling approaches over generic ads for its 270 million subscribers.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app