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#240 Category Content vs Commodity Content - Camille Trent

Breaking B2B - B2B Marketing & Demand Generation Podcast

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Dooley, How Did You Hear About Us?

How do you claim that when leads come in with a demo request, which I guess they would be for for Dooley, that it's from the content that you've created. Are we talking dark social, we talking, how did you hear about us or the sales reps? Or is there other ways? Yeah, so the most valuable type of feedback and the most valid is the, how didYou hear about us? You want to track like all the way to somebody actually requesting a demo or somebody actually being qualified.

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