Proter Marketing and Product Marketing

product marketing has become a very well defined profession and has its very specific charter. Increasingly you will find proter marketing managers are imbedded in the product scrum teams who work with you allmean in a very tight knit product team. So i've driven home this idea, that product or businesses both need to have stro prote market fit to continue to grow. Then here is where proter marketing comes in to add value....