Navigating the Challenges of Launching a Health-Conscious CPG Brand

(0:00) Friedberg and Jason are live from Austin!

(2:51) How building an audience has impacted the Besties

(11:15) Colin & Samir join the Besties!

(12:01) Evolution of short-form and long-form content

(22:18) Business models for creatives

(35:04) Advice to up and coming creators

(42:10) Chris Williamson joins the Besties!

(50:17) Making it seem effortless

(57:47) Monetizing content

(1:05:02) Scaling a one-man show

(1:19:15) Bryan Johnson joins the Besties!

(1:20:13) Spotify’s move to video

(1:21:21) Bryan’s Ketamine experience

(1:28:03) Creators and value props

(1:36:52) Issues with the US food industry

(1:43:10) Top tips for healthy living

Thanks to our partners for making this happen:

Gemini: Go to https://www.gemini.com/allin to get $50 in bitcoin when you sign up and trade.

Function Health: Go to https://www.functionhealth.com/allin and use gift code ALLIN100 at checkout to get a $100 credit toward membership - limited to the first 1K listeners.

NIAGEN Plus IVs: Visit https://www.niagenplus.com to discover the future of cellular performance.

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Intro Music Credit:

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Intro Video Credit:

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