MBA1803 Must Read: Blue Ocean Strategy by W. Chan Kim and Renée A. Mauborgne
The $100 MBA Show
00:00
Blue Ocean Strategy - A Game Changer for Small Businesses
This book, blue osh stategy, is a game changer. Don't feel that you have to rush through this book. There're some big concepts and some big mind shifts here. Pick it up, read, take notes and implement what you'll learn. And even if you have an existing business, this is totally duable without losing your existing customers.
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