AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Building a Signature Product and Growing the Business
The hosts discuss the significance of developing a signature product and continuously refining it to enhance the overall business's value. They share examples of businesses that have thrived using this approach and delve into the idea of offering a lower-priced product to establish trust with potential customers. The chapter also touches upon the creation of a membership community and upcoming book writing endeavors.