Restaurant Unstoppable with Eric Cacciatore cover image

849: Peter LeSar author of Restaurant Strong

Restaurant Unstoppable with Eric Cacciatore

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Why Do People Go to Restaurants to Solve Human Needs?

The reason people go to restaurants is they think that restaurant will solve some specific human need. And so for noma, right? What needs could they possibly serve? One of spending a thousand dollars a person, wantend, you add wine on to itih,. forget the travel costs, and, and. They're solving two very distinct human needs. So many of our consumption decisions are around establishing our identity so that people esteem us. That's why we buy watches that we can't afford, and we buy sneakers that we probably don't need to pay for. We're satisfying that need to self actualize, ok?

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