Welcome back, everyone, to another episode of the Niche Pursuits News Podcast, where Spencer and Jared offer their interpretation of the most recent events in the SEO, content creation, and online marketing space.

It’s been a big week with a massive leak coming out of Google, so get ready for a jam-packed episode where Spencer and Jared break it all down.

They kick things off by giving a bit of the backstory behind the leak and the scope of the leak before diving into the details of the leak.

That being said, what strategy does Spencer think could be useful for ranking going forward? And what do they think about Google’s spokespeople?

If you want to hear their thoughts on Twiddlers, small personal sites, baby panda demotion, and site radius, and also catch Spencer’s advice to Google, check out the full episode.

Moving along, Spencer talks about an experiment he’s working on: a site where the traffic comes from Facebook and Reddit. 

With 50k followers on his Facebook page and 11k visitors in a single day from Reddit, his site got 55k pageviews in the last month. He’s currently with Ezoic but his goal is to get into Mediavine or Raptive, start earning $1k per month, and build on that.

When it’s Jared’s turn, he talks about his Amazon Influencer side hustle and how he has had success creating videos about the products he uses when he stays at Airbnbs. Then he shares a fantastic hack for making those videos.

Moving onto some weird niche sites, Spencer shares Search Craigslist, a search engine for Craigslist. He shows how it works and shares a funny story about his own personal experience with this kind of site. This site gets over 100k visitors a month, a mix of direct and Search traffic. 

Are there any other sites you could create a search engine for or make other websites easier to navigate? Why does Jared call this idea brilliant?

Jared then reveals his site, Tree.fm, which lets you enjoy the sounds of random forests and stunning photography. This DR50 site doesn’t rank for a lot of content, obviously, but they do have a clever monetization strategy.

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