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24min chapter
S2•E10 Kevin Bethune
This Is A Prototype
The Transformative Power of Design in Business
This chapter delves into the profound impact of design on corporate culture, showcasing how multidisciplinary collaboration leads to innovative solutions and cultural transformation. It highlights the necessity of diversity in design teams and the challenges faced by underrepresented groups, advocating for genuine representation in the field. The conversation also reflects on the evolving landscape of design education and the critical role of visualization and sketching amidst modern technological advancements.
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