There's four types of leverage that you can employ in a business. The first level is labor. So you can get other people to do work for you, right? Like you were doing something, someone else does it now. That's leverage. You get more done for your time. Third and fourth are the same: code and media. And so when I was an employee, I was making four figures a month. When I became self employed, I started making five figures a month with Jim Launch. Those are things that are newer of this economy,. which is why even more wealth is being aggregated in the companies that can use one, two or all four.
“You need someone who has skin in the game.” Today, Alex (@AlexHormozi) shares with us the frameworks and lessons he learned from the many mistakes that led to those four businesses in a row so that you can use them too to grow your business!
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:57) - My 1st business, Gym Launch, & the lessons I've learned
(18:03) - Creating my 2nd business: Prestige Labs & why I regretted it
(27:28) - Diving into software as my 3rd business after Prestige Labs
(35:20) - My 4th & current business (aka that I’ll do for the rest of my life): Acquisition.com
(40:28) - Get the right person in the right seat doing the right playbook on the first shot
Follow Alex Hormozi’s Socials:
LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition