WARC x IPA EffWorks: Why relevance rules and the case for marketing as an investment
The WARC Podcast
The Importance of Overcoming Plateaus and Sustaining Growth
This chapter discusses the challenges faced by early stage companies in growing into bigger, more mature brands. It emphasizes the importance of overcoming the plateau and continuing on an upward trajectory. The speakers also touch upon the research conducted on Amazon's data and its applicability to other performance platforms.
00:00
Transcript
Play full episode
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
