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Stitch Fix: Katrina Lake (2018)
How I Built This with Guy Raz
The Stitch Fix Business Model
Stitch fix is a subscription service that lets you get five items sent to you every month depending on your subscription and if you buy them all you get a discount. It's $20 a month essentially for a personal stylist right? And at that seed stage like it was 100% just an idea. The heart of it was really this like we're gonna buy inventory we're gonna get know you we're gonna become experts on you clients and then we're gonna generate really great recommendations, he says.
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