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A crash course on founder-led customer success — Sydney Strader’s lessons from Catalyst & InVision

In Depth

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Customer Success in the Early Days

Siddnin: I think there's a lot to learn here about surfacing product feedback and staying focused on the customer. Investing in that early is critically important, because c s can be the nucleus and the central communication center for the broader business. Those early customers are always the gamblers, the ones that are willing to take a leap of faith on some new technology. But they can also be your most powerful advocates and amplify that founder lead sale as well.

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