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#386: Partnerships and Personalising for Airline Loyalty Profitability

Let's Talk Loyalty

00:00

The Future of Travel

I'm thinking about scooters as a form of mobility clearly not from an airport with the suitcase but yes. And I think it's about going back to the personalization piece. If brands can start to use their data in that way where they're designing a customer journey that's more about individuals rather than mass. Yeah. When you start to understand your customers and you're giving them that choice, that's when you're really going to win in terms of loyalty. The way that you lose business is absolutely leaving a whole cohort or a generation out of your buying. They're the free controllers of the future. That's it.

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