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56: MGM Stories Part 1: Louis B. Mayer vs. Irving Thalberg

You Must Remember This

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MGM vs. Paramount: Strategies of the Silver Screen

This chapter examines the divergent production strategies of MGM and Paramount during Hollywood's golden age, focusing on MGM's balancing act to attract both mainstream and sophisticated audiences. It highlights the internal dynamics of the studio under Louis B. Mayer and Irving Thalberg, exploring the control over public image, star management, and the influence of fan culture.

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