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4min chapter
The rise of the GTM engineer
The Revenue Formula
Emergence of the Go-To Engineer in SaaS Organizations
This chapter delves into the introduction of the go-to engineer role in organizations, especially within the SaaS industry. It contrasts traditional revenue operations with this new position, emphasizing the unique skill set needed to connect technical execution with sales.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode