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Why craft-brewer Dogfish Head is moving ‘beyond beer’

Ad Age Marketer's Brief

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Dogfish Brewing Company

Dogfish Head was the first commercial buring america focused on introducing culinary ingredients into commercial beer. The company has since grown to be a top 20 craft brand in America. "i wantet to show that these storyful liquids deserve to be better recognized on their own, not just in this insular, craftier niche world where we were making them"

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