Virtuous 2025 Benchmark Report
Rainmaker Fundraising Podcast
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Navigating Nonprofit Fundraising Trends
This chapter examines the crucial role of portfolio balance in nonprofit fundraising, emphasizing mid-level donor engagement amidst changing economic conditions. It discusses the importance of donor relationships, online giving trends, and the need for nonprofits to optimize their strategies to enhance donor retention and lifetime value. The conversation highlights emerging challenges and opportunities in fundraising, advocating for data-driven insights to improve donor acquisition and retention.
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