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Romeen Sheth - Reviewing India’s Opportunity - [Return on India, EP.11]

Return on India

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Ship Rocket: A Story of a Product Pivot

Most startups were built for India 1A, India 1. The archetype of these companies was really X for Y startups. But that actually starts to break down when you're building for a country where there's so much more room for growth in terms of just market structure. In Shiprock it is the courier aggregation business has no analog in Western markets. And it's a critical piece of infrastructure to basically enable e-commerce for the Indian mass market.

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