2min chapter

Marketing Against The Grain cover image

The State Of A.I. In 2023: Useful Tools Vs Hype (#120)

Marketing Against The Grain

CHAPTER

The Rise of Indirect Traffic Sources

SEO is a reality today as of last week. Once it's good enough, people are just going to chat with the search engine and they're never going to look below that answer. So if you look at your search traffic, it's not changing. Some companies are stack overflow, Chegg that you're seeing some of the early, early sites starting to experience it. The average company is probably not experiencing it yet.

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