Is Your Company Reading Data the Wrong Way?
HBR IdeaCast
Navigating Data-Driven Decisions
This chapter examines the challenges leaders face when using data for decision-making, addressing common pitfalls and the need for open dialogue about data interpretation. By emphasizing the importance of understanding both the strengths and limitations of data, the speakers highlight the collaborative role of data scientists and managers in enhancing decision quality. Through a case study on eBay, the chapter illustrates the critical distinction between correlation and causation, underscoring the complexities of leveraging data effectively in business strategies.
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