A big reason when we choose to buy online instead of going to a store depends on how easy the e-commerce company makes it to return stuff. So far, with most companies, all you have to do is ask for a return on the app or website and someone comes to your doorstep and picks it up.
While e-commerce companies have been wooing you with the option, in reality they hate returns because reverse logistics are a costly affair for them.
Which is why e-commerce platforms like Ajio and Myntra are changing their return policies. Some are even blocking some customer accounts.
But are customers ready to give it up yet?
Tune in.
* This story was previously featured on Daybreak in April, 2024
P.S Don't miss our brand new Thursday segment, DAYBREAK UNWIND, in this episode!
This week's recommendations:
Snigdha:
To read: The Buddha in the Attic by Julie Otsuka
To watch: Kalki 2898 AD
Rahel:
To watch and listen: Hanumankind – Big Dawgs | Ft. Kalmi
Daybreak is now on WhatsApp at +918971108379. Send us a hello with your name and be a part of the Daybreak community. Also, if you have any recommendations for next Thursday's Unwind, send them to us as texts or voice notes.
