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The Key to Success on Social Media with Cathy Nichols (#154)

The Art Biz

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How to Appeal to Your Audience in a Studio Space

Knowing your audience helps you realize that your art isn't for everyone and you're okay with that. It's so easy to just compare yourself to others and say oh gosh why is my friend over there getting so many sales, she says. After a while you just start to see who loves your art and feel really grateful and then just embrace that again. I think there's all kinds of people out there and if you are if you feel happy with your work and you're connected to it emotionally yourselfI do really think that your people are going to find youyou just have to be perseverant and really not give up.

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