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129 - How To Create A Product Marketing Strategy, With Alexandria Snow
The Marketing Millennials
How to Deliver Product Marketing to an Organization
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I know you're very passionate about product marketing, but how would you deliver it to an organization? You need to understand what are the goals of the organization that you're trying to solve for and ensure that that's something that you have a passion for. There are different flavors of product marketers out there; some love launch process while others like strategy behind it. And so understanding which one of those three kind of levers speak the most to you helps you know what you want to do when you go to an organization.
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