The Importance of Audience Retention in Video

We like to have an arc. Most of our best videos will follow a three act structure. At the second act break, we do have the dark night of the soul where the character is at their lowest so that we can then see them triumphantly rise and use something they learned earlier and succeed. So you have some sort of, there's multiple story arcs happening. And then in the format of a Try Guys video, there's often like little formats that happen. They also sometimes take that data and willfully ignore it to then make things you want to make.