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Buying a $3m Candle Manufacturer That Had No Books

Acquiring Minds

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Standing Out in the Candle Manufacturing Business

This chapter explores how the speaker's candle manufacturing company differentiates itself from competitors. They highlight their wide selection, competitive pricing, and ability to customize candles. They also discuss the importance of their online presence and the challenges of maintaining their website and Google rankings. Additionally, they delve into generating new sales through marketing and sales efforts, and targeting specific businesses for their candle line.

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