The White House's social media is deranged
Taylor Lorenz’s Power User
00:00
Navigating Political Influencer Dynamics
This chapter examines the internal struggles among left-leaning influencers in the wake of recent Democratic electoral losses, advocating for new strategies in social media engagement. It contrasts the established right-wing influencer landscape while critiquing certain Democratic figures' reluctance to engage with contemporary creators. The discussion highlights the complexities of political branding and audience engagement, raising key questions about outreach strategies and the risks of alienating core supporters.
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