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156: Building scalable vertical social communities

Zero to Infinity

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The 0 to 1 Phase

The process there was to talk to users on a daily basis trying to understand what's working for them and what's not working for them. Next phase obviously was to then solve for admins and on the admin side once we had solved for the user side wherein we know we were seeing a good amount of retention people were inviting other people in on this or what and so on. The value proposition on admin side became much clearer you know the value proposition was very simple that hey you bring your community here and will will bring you the users or rather those users will come on their own and engage and as an admin why would I not want that right. One specific instance that happened after a couple of iterations

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