Tech Marketing Trends cover image

Unleash Your Primal Brain for Effective Lead Gen - Tim Ash

Tech Marketing Trends

00:00

Is Ita, No Pain, No Gain?

We're more irrational than we think we are, he says. Negativety bius that we have built into our brains is very important. The bigger my perceived problem, the more i'm willing to pay to a solution to it. People like certainty and they'll pay a premium for it. scarcity tactics work.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app