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Monthly Giving Framework Step 4 & 5: Make The Ask + Share Joy & Gratitude

Missions to Movements

CHAPTER

Strategies for Making the Ask and Sharing Joy & Gratitude with Donors

This chapter explores different avenues for soliciting donations, highlighting the value of illustrating the donation's impact and cultivating a sense of joy and gratitude among donors to enhance retention. It also provides insights into utilizing email automation sequences and other communication tactics to maintain donor engagement.

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